Social in #HigherEd: Step 1

The number one challenge in my opinion was getting the entire school to embrace the opportunities social media provides. I’d start much like we did at Acadia by working with the recruitment officer to engage the community and bring in some tangibles (increase in enrollment, grants, donations, alumni involvement, etc) the rest of the school can relate to.

When the rest of the university notices the positive results described above they will begin to take notice.